The Best Prime Day Deals to Shop in 2024

Pro tip: Take advantage of the mega-savings event to upgrade your healthy habits and home.
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You know that whole “Christmas in July” phenomenon? Well, Amazon’s Prime Day basically gives us Black Friday in July, so you can start your holiday shopping super early or save on some big-ticket items you’ve been wanting for yourself. This year, the Prime Day deals start on July 16 and end on July 17. You technically have two days to shop the sale and fill your cart, but some deals are only for a limited time, so you’ll want to jump on them ASAP.

Prime Day hasn’t even officially kicked off yet, and we’ve found markdowns on tech gadgets, kitchen appliances, skin care, fitness gear, and much, much more. Ready to start shopping? You’ll find all of our picks below.

Psst: To get the very best deals (plus free, two-day shipping), you’ll need to sign up for an Amazon Prime membership. It typically costs $15 per month, but the retailer offers a free 30-day trial for new customers. Get. On. It.

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What are the best Prime Day deals right now?

This is one of the hands-down greatest times to save; not only does Amazon discount its own suite of products (we’re talking Kindles, Echos, and Fire tablets), but competitor retailers race to keep up (or beat) the discounts.

That said… Prime Day is pure mayhem. There are easy-to-miss “Lightning Deals” that start and stop at all hours—and sometimes, supplies and sizes run out before you have the chance to check out. That’s why we’re scouring the site for you and will update this page (and many others) through the end of the day. Here’s a peek at our top five favorite deals of the moment, followed by all the rest.

  1. Cuisinart Indoor Pizza Oven—originally $400; now $300
  2. Crocs Classic Clog—originally $50; now $33
  3. Shark FlexStyle Air Styling & Drying System—originally $300; now $241
  4. Cozy Earth Long Sleeve Pajama Set—originally $195; now $156
  5. iRobot Roomba Combo i3+ Robot Vacuum & Mop—originally $600; now $330

Best Prime Day tech deals

You can’t have a giant cyber sale without stellar savings on electronics like TVs, laptops, and streaming devices. Our favorite discounts include almost 40% off JBL’s Xtreme 3 Portable Speaker for backyard hangs and 20% off Beats’ Powerbeats Pro Wireless Earbuds for blasting your favorite playlist (or podcast) during your workout. Read on for must-see discounts from Apple, Roku, Amazon, and more.

Amazon

Smart TV (50-in.)

Amazon

Apple

2022 MacBook Air (13.6-in.)

Amazon

Beats

Powerbeats Pro

Amazon

JBL

Xtreme 3 Speaker

Amazon

Acer

Chromebook Plus Laptop

Amazon

Roku

Express Streaming Device

Amazon

Amazon

Echo Show 8

Amazon

Apple

AirTag (4-Pack)

Read more: Best Tech Gifts

Best Prime Day kitchen deals

If you’re in the market for a kitchen tool that’ll make cooking a bit easier or shave some time off your morning coffee routine, you can’t go wrong with these deals. Save big on best-selling air fryers, espresso machines, slow cookers, and more. But shop fast—these deals from Vitamix, Keurig, and other top brands are sure to sell out.

Amazon

Instant

Plus Air Fryer (4-qt.)

Amazon

Nutribullet

Slow Juicer (24-oz.)

Amazon

De’Longhi

Magnifica Automatic Espresso Machine

Amazon

Keurig

K-Elite Single-Serve Coffee Maker

Amazon

Crockpot

Slow Cooker (8-qt.)

Amazon

Cuisinart

Indoor Pizza Oven

Amazon

NutriChef

Nonstick Stackable Bakeware Set (8-Piece)

Amazon

Calphalon

Kitchen Knife Set

Best Prime Day mattress and bedding deals

Getting a full eight hours a night can be tricky—so why not make your bed as inviting as possible? There are tons of amazing Prime Day mattress deals for all types of sleepers, including cooling options for those who run hot and medium-firm miracle beds for tossers and turners. You’ll also find great discounts on beautiful, breathable sheet sets, mattress toppers, pillows for stiff necks, and more. Just don’t hit the snooze button on these sales—they’re only around for a few more hours.

Amazon

Sleep Innovations

Mattress Topper (4-in.)

Amazon

Tuft & Needle

Mattress Topper (King Size)

Amazon

Tempur-Pedic

Tempur Pro Air Sleepy Sheet Set (King Size)

Amazon

Bedsure

Cooling Sheet Set (Queen Size)

Amazon

Cozisnoor

Bed Pillows (Queen Size)

Amazon

Casper

Sleep Original Pillow (Standard Size)

Tuft & Needle

Tuft & Needle

Original Mattress (Queen Size)

Amazon

Amazon

Basics Cooling Gel Memory Foam Mattress (King Size)

Read more: The Best Mattresses on Amazon

Best Prime Day home deals

Keeping a clean house doesn’t have to be pure drudgery—not with a super lightweight stick vacuum or a Roomba vacuum-mop that does all the heavy lifting for you (which is a whopping 45% off for Prime members right now). We’ve also spotted some SELF Healthy Home Award winners on sale, like Coway’s sleek air purifier and Shark’s StainStriker upholstery cleaner. If you have any doubt that the StainStriker is up to the task, take our tester’s word for it: “Well, my cat vomited. A lot. It smelled. This ultimately did the job, and the stain was gone!”

Coway / Amanda K. Bailey

Coway

Airmega 100

Amazon

Shark

HV301 Rocket Ultra-Light Corded Bagless Vacuum

Amazon

iRobot

Roomba Combo i3+ Robot Vacuum & Mop

Shark / Amanda K. Bailey

Shark

StainStriker Portable Carpet & Upholstery Cleaner

Amazon

Blueair

Air Purifier

Best Prime Day fitness deals

Amazon’s giant sale is a wise time to save on normally splurge-worthy home gym equipment like Bowflex’s adjustable dumbbells or Hydrow’s space-saving Wave rower (both of which won Home Fitness Awards last year). For runners, we spotted an expert-approved treadmill from NordicTrack for 20% off, and there are discounted Manduka yoga mats for anyone who loves a good flow.

Bowflex

Bowflex

SelectTech 552 Adjustable Dumbbells

Hydrow

Wave Rowing Machine

Amazon

NordicTrack

1750 Commercial Treadmill

Amazon

Manduka

Eko Yoga Mat

Read our Hydrow Wave Rower review here.

Best Prime Day wellness deals

Looking to stock your self-care survival kit? Amazon can be your one-stop shop. Whether your love language is physical touch or personal hygiene, you’ll be sure to find something to help you cuddle up, get cozy, and enjoy some R&R—because hey, you deserve it.

Amazon

Nekteck

Shiatsu Neck and Back Massager

Amazon

Theragun

Prime Electric Handheld Massage Gun

Amazon

LifePro

Sauna Blanket

Amazon

MYK Silk

Natural Mulberry Silk Pillowcase

Amazon

Amazon

Smart Thermostat

Target

Waterpik

ION Professional Cordless Water Flosser

Best Prime Day sex toy deals

Amazon’s sex toy deals might be the nudge you need to treat yourself to a luxury vibrator from brands like Lelo and Womanizer—or to try something new like a cock ring or a sex pillow. (Which, yes, is different from a regular pillow.)

Magic Wand

Rechargeable Massager

Amazon

Lelo

Sona Cruise Suction Vibrator

Amazon

Tracy’s Dog

Come-Hither Rabbit Sucking Vibrator

Amazon

We-Vibe

Ditto Rechargeable Bluetooth Vibrating Anal Plug

Amazon

Lelo

Tor 2 Intimate Vibrating Cock Ring

Womanizer

Womanizer

Duo Rechargeable G-Spot and Clitoral Stimulator

We-Vibe

We-Vibe

Tango X

Amazon

ForPro Professional Collection

Full Round Bolster Pillow

Best Prime Day clothing deals

Everyone talks about how summer is a season to be outside, but sometimes it’s just too hot to do anything but hang indoors and cue up Netflix. You definitely need comfy loungewear and pj’s for a full day of bedrotting, and Prime Day is as good a time as any to restock your cozies drawer. One SELF editor recommends Cozy Earth’s Long Sleeve Pajama Set, which is velvety soft and super stretchy.

Amazon

Cozy Earth

Long Sleeve Pajama Set

Amazon

PJ Salvage

Jammie Essentials Tank

Amazon

Avidlove

Shorts Pajama Set

Amazon

Under Armour

Rival Fleece Joggers

Amazon

Hanes

Originals French Terry Zip-up Hoodie

Amazon

Calvin Klein

Modern Cotton Bralette

Amazon

Champion

Powerblend Fleece Boyfriend Sweatpants

Read more: Best Prime Day Clothing Deals

Best Prime Day activewear deals

Wearing the right clothes for your workout can really make a difference in how you feel—maybe even strong enough to reach that next PR! Take advantage of Prime Day to save on sports bras that’ll hold you in, shorts that won’t ride up when you run, and leggings that’ll stretch with you.

Amazon

Eddie Bauer

Cloud Cap Rain Jacket

Amazon

Puma

Performance Tank

Amazon

Champion

High-Impact Sports Bra

Amazon

Puma

Mid Impact 4Keeps Bra

Amazon

Champion

Motion Control Underwire Sports Bra

Amazon

Under Armour

Crossback Mid Impact Sports Bra

Amazon

Under Armour

Infinity High Impact Sports Bra

Amazon

Calvin Klein

Medium Impact Reversible Sports Bra

Amazon

Adidas

Light Support Good Level Bra

Amazon

Under Armour

Fly by Shorts

Amazon

Nike

Pro 3" Training Shorts

Amazon

Under Armour

Tech Twist Short Sleeve

Amazon

Sweaty Betty

Pwr Aerial Ultra Sculpt 7/8 Legging

Amazon

Ododos

Cross Waist Yoga Leggings

Amazon

Colorfulkoala

Buttery Soft High Waisted Yoga Pants

Amazon

Adidas

Loungewear Essentials High-Waisted Logo Leggings

Amazon

Champion

Absolute 3/4 Leggings

Best Prime Day shoe deals

You can take advantage of this year’s shoe sales whatever your summer plans may be: Pick up a pair of Tevas or flip-flops for beachside strolls, Brooks for breezy runs, Altras and Keens for jaunts down the trail, and Crocs clogs for, well, anything.

Amazon

Teva

Original Universal Sandal

Brooks

Adrenaline GTS 22 Running Shoe

Amazon

Altra

Lone Peak 7 Trail Running Shoe

Amazon

Crocs

Classic Clogs

Merrell
Keen

Keen

Targhee III Waterproof Mid

Read more: Best Prime Day Shoe Deals

Best Prime Day sneaker deals

Whether you’re replacing your running shoes, upgrading your gym shoes to a new pair of cross trainers, ready to give trail running a try, or just looking for some cool athleisure kicks, you can find some seriously cushy options from Saucony, Reebok, Asics, and Adidas for up to 54% off.

Amazon

Saucony

Ride 16 Sneaker

Courtesy of ASICS / Amanda K Bailey

Asics

Gel-Kayano 29

Amazon

Reebok

Nano X3 Sneaker

Amazon

Adidas

Grand Court 2.0 Tennis Shoe

Amazon

Brooks

Cascadia 17 Trail Running Shoe

Courtesy of Skechers

Skechers

Max Cushioning Elite 2.0

Read more: Best Prime Day Sneaker Deals

Best Prime Day beauty and skin care deals

There’s never been a better time to have a 10-step beauty routine: With deals this good, you could fill your medicine cabinet for less than a single facial. And on the hair front, Amazon’s sales are life-saving if you want to get out the door faster but still have that blowout look. Hair tools like the Shark FlexStyle—which works as a hair dryer and comes with attachments to straighten, curl, and add volume—and viral Dyson Airstrait Straightener are heavily discounted.

Ulta

Shark

FlexStyle Air Styling & Drying System

Sephora

Dyson

Airstrait Straightener

Target

Braun

Silk Expert Pro5 IPL Hair Removal Device

Courtesy of Medicube

Medicube

Age-R Booster H

Amazon

Foreo

Luna 3 Facial Cleansing Brush

Amazon

Tula Skincare

Cult Classic Purifying Face Cleanser

Ulta

Peter Thomas Roth

Water Drench Hyaluronic Cloud Cream

Amazon

TruSkin

Vitamin C Face Serum

Courtesy of brand

Avene

Eau Thermale Avène Mineral Sunscreen

Amazon

CeraVe

Hydrating Mineral Sunscreen with Sheer Tint

Amazon

Neutrogena

Ultra Sheer Dry-Touch Sunscreen

Amazon

Sun Bum

Original SPF 50 Sunscreen Lotion


What’s Prime Day?

Amazon Prime Day is a massive two-day shopping event held exclusively for Prime members. During this time you’ll find deep discounts on products across all categories, including some of the lowest prices of the year (outside of Black Friday and Cyber Monday, that is).

What’s on sale this Prime Day?

No matter what you’re looking for—kitchen gadgets, home gym equipment, skin care, or clothes—Amazon is probably offering some sort of discount on it. In years past we’ve seen deals on tech items like Apple iPads and Beats headphones and kitchen appliances from Cuisinart, Keuric, KitchenAid, and more. If you’re after beauty products, you’ll likely find everything from a Neutrogena sunscreen to a Dyson hair straightener on sale. And those are just some standout deals!

Amazon is also offering great discounts on its own suite of products, including Alexa-enabled Echo smart home devices, Ring video doorbells, SELF Fave Kindle e-readers, and Fire TV streaming sticks.

Do I need to be a Prime member to save on these deals?

Yes! The markdowns are a major perk of Amazon’s Prime membership—in addition to free one- to two-day shipping. Not subscribed but still want to save? Sign up for a 30-day free trial, and you’re good to go (plus, you’ll gain access to Prime Video content so you can stream Fleabag or The Summer I Turned Pretty while you shop).

With reporting from Sarah Felbin and Abbey Stone.

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